
Seth Godin points us to an interesting advertising idea out of Europe, designed to bring sales leads to a hotel chain (when you see the picture, you'll appreciate my attempt at a humorous headline...or, you may just feel sorry for me).
I'm a partner in what I think to be a creative ad concept here in the U.S., and involved in another unique sales-lead-generating project as well. But this is "shear" genious.

(....well he thought it was funny)







As you guys here all know, I love reading about quirky marketing approaches, and this one is up there with the best! The sheep are gorgeous and don't they look snazzy with their jackets on?! I'm in the insurance industry, so I can't wait to see our marketing people really get creative with ideas to rival the sheep jackets!
Posted by: Michaela Roberts | February 1, 2007 11:22 PM | Permalink to Comment