1. Do something stupid that makes you the laughing stock on a widely read blog like Seth Godin's. Jump the gun too soon, and all that work is down the drain.
2. Do something stupid that makes you look cheap on a moderately read blog like mine at LandingTheDeal.com. If you don't load the gun, all your work is down the drain.
There you go. Two easy ways to derail high potential sales lead generators. And we're not talking about two mom-n-pop operations here...we're talking about Amazon.com and Nissan!