Real and unique beats staged and bland every time.
Look at this homemade video of a Russian "street acrobat". Pretty impressive, eh? Even the French rap music was kind of cool - it was something I wasn't expecting. Kind of like most of the amazing stunts this guy pulled off!
My point here is that you want your sales lead program to emmulate this guy. Unique and original. Not bland and predictable.
You can't look away from what this guy is doing. Can the same be said for your direct mail, radio spots or newspaper ads?
» How's Your Lead Generation? from LandingTheDeal
The reason I ask, is that I also author the TopLeadGenerators blog here at Know More Media. There's some good stuff there, and you should check in there once a week or so. Some recent samples: How coupons can provide... [Read More]
Tracked on: June 12, 2006 5:58 PM | Permalink to Trackback