« December 2007 | Main

Jan22
Fred Thompson Lears the Hard Lesson of What Happens When You Don't Get Sales Leads

O.K., O.K...for Thompson, "leads" were really votes.     Fred Thompson quits presidential race 

But in dropping out of the Republican presidential primary today, Thompson demonstrates what happens when you don't get the incoming interest that you need to keep your campaign alive:

  • You can't raise cash.
  • You can't get people excited about investing their time and energy into the hard work of campaigning.
  • You can't get the wins you need.

It's interesting to note that...

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Jan18
I Love Incandescent Light Bulbs
Is that wrong?If you ask the government, they would say "yes".  Ask most environmentalists, and they would say "yes".The fact that those two groups both answer in the affirmative only strengthens my gut feeling that I should keep my incandescent... Continue Reading
Jan17
Being a Radically Different Doctor
Right this second, close your eyes and think about your last visit to your doctor.  Go ahead, I'll wait... Got it in your mind? Can you picture the boring office?  The old magazines?  The pre-occupied office staff that seems to not really... Continue Reading
Jan16
Always Look for New and Better Products to Launch to Bring in New Customers
Sounds like a simple strategy, but it amazes me how many businesses enjoy some initial success, and do nothing to improve upon that as they grow.Apple is not one of those companies.Apple is consistently researching and launching new products that... Continue Reading
Jan14
American Idol: In Search of Sales Leads Disguised as Viewers
  Think big-time television executives don't have to worry about generating sales leads for their shows?Think hit shows like "American Idol" can just sit back and put it on cruise control, and not worry about their current customers and generating... Continue Reading
Jan10
The Right Advertising Message Means More Business (or Votes)
The Clinton campaign is getting cozy with longtime supporter and advertising whiz Roy Spence to help re-shape her up-and-down campaign.Spence coined the famous phrases, "Don't Mess With Texas" and the Southwest Airlines motto, "You are now free to move about... Continue Reading
Jan 9
How One Car Dealership Generated Big Time Sales Leads
In researching online ad campaigns - what works, and what doesn't - I came across this interesting story about a car dealership that was struggling.They were in a crowded market, and couldn't use traditional advertising like some of their competitors.Their... Continue Reading
Use the Right Internet Search Terms for Your Sales Lead Generation Campaign
Here's a great website to start with when you are beginning a Google AdWords campaign or some other similar online lead campaign.When you visit www.wordtracker.com you will be tied into a service that lets you see what the most effective key... Continue Reading
Jan 8
New Hampshire Primary Results in Passionate Selling for...Alan Keyes???
The New Hampshire Primary is happening as I type this, and there's a guy in Phoenix today that is a passionate salesman for his candidate.I witnessed his passion first-hand last night on a flight from Baltimore to Phoenix.  He sat... Continue Reading

« December 2007 | Main

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